…Or so the saying goes but it’s true. As professionals we are never too… ‘old’ or knowledgeable that we don’t have room to discover something new about the work we do. Likewise, all that knowledge we have hopefully amassed over our own working life could have value to someone else. I was recently asked to mentor someone looking to establish themselves in the...
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More is better right? So when it comes to social media the need to post something often and regularly is good for the algorithms and good for business, but is this true? Posting on social media channels regularly is good, but care needs to be taken to ensure that the content actually has value and is what your audience wants, or you could see your reach suffer....
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Jooce Marketing & PR is pleased to announce its support of the Railway Industry Association (RIA) and Women in Rail (WR) Equality, Diversity and Inclusion Charter, launched to champion equality, diversity and inclusion in the UK railway industry. Launched 6th November 2020, the charter involves several key commitments, including to: Appoint a member of the...
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Jooce is often asked, why use a PR Agency – isn’t it better value to recruit or expand the role of someone already working in the marketing function? Whilst it is true that you can recruit or redeploy someone internally to look at the issue, this is rarely the best option. PR agencies bring the knowledge and depth of experience of dealing with many clients often...
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If COVID-19 has taught us anything, it is the need for businesses to find new and innovative ways to engage with their clients. With face-to-face meetings a no-go, the webinar has finally come of age; that once staple of academia is now an almost day-to-day tool of many businesses, and if it is not already then should really be considered as part of your marketing...
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