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Flexible Working Comes of Age

Flexible Working Comes of Age

By on May 26, 2021 in Blog | 0 comments

Flexible working has always existed, but it has taken the recent pandemic to bring the concept to the attention of a lot of businesses and especially the construction industry. Much of this is down to an old school view that flexible working means employees not working, which reality could not be more wrong. During the recent lockdowns, many businesses have...

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Post-COVID Marketing

Post-COVID Marketing

By on Mar 26, 2021 in Blog | 0 comments

As we emerge slowly from COVID lockdown, many companies are seeing a rebound in sales, and whilst this is great news, we also see some companies cutting back on marketing, perhaps enjoying the increasing revenue, and wondering if there is the need. Truth is, it is all too easy to forget that success post-COVID is as much a result of pre-COVID marketing as it is...

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Every Day Is a School Day…

Every Day Is a School Day…

By on Jan 22, 2021 in Blog | 0 comments

…Or so the saying goes but it’s true. As professionals we are never too… ‘old’ or knowledgeable that we don’t have room to discover something new about the work we do. Likewise, all that knowledge we have hopefully amassed over our own working life could have value to someone else. I was recently asked to mentor someone looking to establish themselves in the...

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Beware of Social Media Overload

Beware of Social Media Overload

By on Nov 17, 2020 in Blog | 0 comments

More is better right? So when it comes to social media the need to post something often and regularly is good for the algorithms and good for business, but is this true? Posting on social media channels regularly is good, but care needs to be taken to ensure that the content actually has value and is what your audience wants, or you could see your reach suffer....

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Why use a PR Agency?

Why use a PR Agency?

By on Aug 20, 2020 in Blog | 0 comments

Jooce is often asked, why use a PR Agency – isn’t it better value to recruit or expand the role of someone already working in the marketing function? Whilst it is true that you can recruit or redeploy someone internally to look at the issue, this is rarely the best option. PR agencies bring the knowledge and depth of experience of dealing with many clients often...

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The Webinar Comes of Age

The Webinar Comes of Age

By on Aug 18, 2020 in Blog | 0 comments

If COVID-19 has taught us anything, it is the need for businesses to find new and innovative ways to engage with their clients. With face-to-face meetings a no-go, the webinar has finally come of age; that once staple of academia is now an almost day-to-day tool of many businesses, and if it is not already then should really be considered as part of your marketing...

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