Tag: Communications
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Why You Shouldn’t Just Rely on Stats & Data to Measure Your Marketing Communications Activity
In today’s multifaceted marketing landscape, measuring the effectiveness of marketing communications has become a formidable challenge. With an array of channels at our disposal – from online articles and printed magazines to social media, events, and sponsorships – determining which methods are truly driving success can feel like an impossible task. The famous quote from…
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Jooce Marketing & PR Proudly Sponsors the BGA 75th Anniversary Conference
Jooce Marketing & PR is pleased to announce its sponsorship of the British Geotechnical Association (BGA) 75th Anniversary Conference, being held on 15th October 2024, at the Institution of Civil Engineers, London. This special anniversary event will bring together industry leaders, experts, and professionals to discuss advancements and challenges in the sector. As a leader…
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Marketing in a Post-COVID World
In the grand scheme of things, few businesses can say they have been truly unaffected by the coronavirus, with its affects impacting well beyond simply loss of work. However, just as we have had to simply ‘deal with it” personally from a risk perspective, businesses too have had to adapt from exploring remote working through…
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Why use a PR Agency?
Jooce is often asked, why use a PR Agency – isn’t it better value to recruit or expand the role of someone already working in the marketing function? Whilst it is true that you can recruit or redeploy someone internally to look at the issue, this is rarely the best option.
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Top 5 Reasons to Write a Press Release
I’m often asked by clients and prospective clients “why should we issue press releases”? If I had a pound for every response, I’d be lying on a beach somewhere hot right now, but alas no, instead I’m writing a quick blog ‘Top 5 Reasons to Write a Press Release’ – and not just write it,…