Tag: Debbie Darling
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The Art of Deliberate Mistakes – Are They Really Deliberate?
In marketing, we’re always told to get it right – proofread every post, double-check every image, and make sure every email is flawless before it lands in someone’s inbox. But here’s a thought: what if the occasional “mistake” wasn’t a disaster… but a deliberate tactic? And here’s the twist – sometimes the most effective “deliberate…
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The Real Cost of Expertise – Why Sector Specialists Outperform Generalists
When you’re looking for a new marketing communications / PR agency, one question often crops up: Do you hire a sector specialist who lives and breathes your industry, or a generalist who works across many? On the surface, PR principles apply across the board. But in technical or B2B sectors – like construction, engineering, or…
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Representing Women and Wellbeing in Construction at London Build Expo 2025
We’re proud to announce that Jooce’s MD, Debbie Darling, has been invited to join the London Build Expo 2025 Ambassador Programme, representing two important causes in the industry: Women in Construction and Mental Health in Construction. Now in its 10th year, London Build Expo is the UK’s leading construction and built environment event, bringing together…
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From Visibility to Profitability: How Smart PR Delivers ROI
Making money is a fundamental goal of any business – and rightly so. In this context, Public Relations shouldn’t be seen as just a support function but as a strategic tool that can drive real commercial results. When executed effectively, PR has the power to elevate brand visibility, influence decision-making, and open doors to new…
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The Marketing Powerhouse You Might Be Overlooking: Why Your Business Needs a Newsletter
In a world dominated by social media algorithms, digital noise, and fleeting attention spans, one classic marketing tool continues to outperform many of its flashier counterparts: the humble newsletter. Far from being outdated, newsletters have evolved into powerful assets for brands that want to nurture customer relationships, build trust, and drive consistent engagement. Our latest…
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Stay Ahead in Geotechnics with The Jooce Drop – Your Weekly Industry Insights
Geotechnical folks, this one’s for you…Looking for a smarter way to stay informed without falling down the rabbit hole of endless websites and industry intelligence? Introducing The Jooce Drop – a bite-sized, no-fluff LinkedIn newsletter, authored by our Managing Director, Debbie Darling, delivering practical weekly updates straight from the heart of the geotechnical world. Whether…
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Jooce MD Announced as Judge for the Inspiring Women in Construction and Engineering Awards 2024
We are delighted to announce that Debbie Darling, Managing Director and Founder of Jooce Marketing & PR, has been invited to join the esteemed judging panel for the Rising Star – Contribution to Gender Diversity category, at the Inspiring Women in Construction and Engineering Awards 2025 (Tuesday 16 September 2025). The Awards, hosted by Construction…
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Jooce MD – Debbie Darling – Joins the Judging Panel for GE Awards 2025
We’re delighted to announce that our Managing Director, Debbie Darling, has been invited to join the esteemed judging panel for the Ground Engineering (GE) Awards 2025. As a judge for the Apprentice Programme of the Year category, Debbie will play a vital role in recognising and celebrating outstanding achievements across the ground engineering sector. The…
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Jooce Marketing Proud to Sponsor Warrington’s New Electric Bus Fleet
At Jooce Marketing & PR, we are passionate about sustainability, innovation, and contributing to a cleaner, greener future. We are excited to announce our sponsorship of Warrington’s brand-new fleet of electric buses, marking a significant step towards reducing emissions and promoting eco-friendly travel in the community. This forward-thinking initiative aligns perfectly with our commitment to…
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Jooce MD, Debbie Darling, Appointed as Chair of BDA’s Marketing Sub-committee
We are thrilled to announce that our Managing Director, Debbie Darling, has been appointed as the new Chair of the British Drilling Association’s (BDA) Marketing Sub-committee, effective from 9th May 2024.
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Jooce to Judge Inspiring Women in Construction & Engineering Awards 2024
We’re thrilled to announce that our Managing Director, Debbie Darling, has been selected as a judge for the upcoming Inspiring Women in Construction & Engineering Awards 2024. This prestigious event, hosted by Construction News, New Civil Engineer, and Ground Engineering magazines, is set to take place on 17th September 2024, in London, shining a spotlight…
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Jooce Marketing & PR Champions Girls’ Rugby with 2-Year Kit Sponsorship
Jooce Marketing & PR is proud to announce its partnership with Warrington Girls ARLFC. The agency has committed to sponsoring all playing kits for the next two years, bolstering Jooce’s commitment to community engagement, and promoting women’s involvement in sports.