In today’s fast-paced social media world, with pretty much everything at your fingertips online you could be forgiven for thinking the newsletter is dead, but you couldn’t be more wrong! Newsletters are still an extremely valuable marketing tool, as they provide that less than scatter-gun approach that helps businesses to maintain contact with its customers and...
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Social Media – like it or loath it – is here to stay and managed correctly it can truly engage with your customer and impact your bottom line! However, whilst most of us know our way around the various platforms, to get the best out of each requires strategy, experience and content and this can only be provided by a specialist social media company such as...
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Jooce is often asked, why use a PR Agency – isn’t it better value to recruit or expand the role of someone already working in the marketing function? Whilst it is true that you can recruit or redeploy someone internally to look at the issue, this is rarely the best option. PR agencies bring the knowledge and depth of experience of dealing with many clients often...
Read MoreLinkedIn is without question the leading business networking site, used to raise the profile of individuals and companies. The site is purely for business related activities and in no way should be treated like Facebook. The basic principal is you sign up (or your business creates a page) and request to ‘connect’ to people/businesses and/or follow them. Once...
Read MoreGetting more women into construction isn’t easy; the job has a very male profile, has lingering perceptions of being a bit sexist and let’s face it, isn’t seen as the most glamorous of careers when stacked against the many other options out there. The ‘look’ isn’t up to much either, with most Personal Protective (PPE) clothing for women all seemingly cut to a man’s...
Read MoreFor those who aren’t sure exactly what it is, Twitter is a social media site/tool which is used to raise the profile of your business/brand and engage with the industry; clients; followers; prospects. It’s an online world of networking/connectivity where you find out what’s going on in ‘real time’ – you can speak with people who follow you in ‘real time’. ...
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