Author: Debbie

  • The Big Event…

    The Big Event…

    Events, conferences and exhibitions are a bit like Marmite – you either love them or hate them! Some swear by their value whilst others see them little more than over-priced ‘jollies’, or in the case of conferences, tell you what you know already and charge you for the privilege, but is this true?

  • PR – You only get what you put in

    PR – You only get what you put in

    Good Public Relations (PR), that contributes to real bottom-line gains starts with being a good client. It’s easy to decide that you need PR, and you may make many an agency jump through several virtual hoops as your shortlist endeavours to guess your requirements, before settling on one that chimes with your ideas and vision…

  • The Case for Case Studies

    The Case for Case Studies

    by

    in

    Never underestimate the power of the third-party endorsement! Used correctly, and with the hard sell avoided, it can be more persuasive than almost every other form of marketing. The most common form is the simple case study – highlighting how a company, person or organisation has benefited from your product or service. It often takes…

  • There’s more to Marketing than Social Media

    There’s more to Marketing than Social Media

    In these days of Twitter, Facebook and other social media outlets it would be all too easy to dismiss the role of tradition print-based media as a tool in your marketing mix. However, stick your head through the door of any good-sized newsagents and you’ll see wall-to-wall magazines on pretty much every topic imaginable. Look…

  • The Value of a Newsletter

    The Value of a Newsletter

    by

    in

    In today’s fast-paced social media world, with pretty much everything at your fingertips online you could be forgiven for thinking the newsletter is dead, but you couldn’t be more wrong!

  • Federation of Piling Specialists

    Jooce was invited to propose a number of solutions to help the Federation achieve its objectives, in addition to providing general media, PR and marketing support functions.

  • British Drilling Association – Membership Organisation

    Jooce was appointed (October 2016) by the BDA to investigate ways of addressing the needs and issues it had raised. Jooce identified a number of immediate quick-fixes as well as more long-term initiatives that could be implemented.

  • Why use a PR Agency?

    Why use a PR Agency?

    Jooce is often asked, why use a PR Agency – isn’t it better value to recruit or expand the role of someone already working in the marketing function? Whilst it is true that you can recruit or redeploy someone internally to look at the issue, this is rarely the best option.

  • Maximise your Investment in Social Media…

    Maximise your Investment in Social Media…

    by

    in

    In response to increasing demand, Jooce has launched a programme of Social Media Masterclasses – specifically covering LinkedIn; Twitter; Instagram and Facebook (business to business / business to consumer). Delivered by experts in the management and use of social media platforms, the Masterclasses are aimed at beginners to the world of social media.

  • LinkedIn – Dos and Don’ts

    by

    in

    LinkedIn is without question the leading business networking site, used to raise the profile of individuals and companies. The site is purely for business related activities and in no way should be treated like Facebook. The basic principal is you sign up (or your business creates a page) and request to ‘connect’ to people/businesses and/or…

  • Jooce is Proud to Support Manchester & Cheshire Dogs’ Home Charity Event – 30 March 2018

    Jooce is Proud to Support Manchester & Cheshire Dogs’ Home Charity Event – 30 March 2018

    by

    in

    Jooce Marketing & PR Ltd is proud to support the 2018 Manchester & Cheshire Dogs’ Home ‘Bond Evening’, which is being held on Friday, 30th March 2018, at Statham Lodge, Lymm, Cheshire. The event offers an evening of sophistication and glamour, with a sumptuous three-course meal, casino and DJ. Manchester & District Home for Lost…